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News > November 2014 > World Travel Market announces future trends

World Travel Market announces future trends

The predictions will come of interest to both the travel industry as a whole and prospective travellers, who will be looking for the next big thing in regards to new river cruise holidays and travel. 

Wearables and bikes top the trends

The WTM Global Trends Report 2014, in association with Euromonitor International, found that wearable technology will transform the travel market from next year, as well as being a big future trend among consumers. As Apple look to launch their iWatch in early 2015, and with the likes of Samsung, Sony and Google already having wearable devices on the market, sectors are predicting wearable technology to play a large part in consumer trends for next year.

While iPads are now commonplace among the best modern Danube river cruises, it is thought that wearable technology will start to emerge as a more common sight in travel, with devices playing a part in the booking, monitoring and planning stages of their trip.

Another prediction from the report found that cycling is to overtake golf in the tourism stakes, with more middle-aged men likely to pass up their clubs in favour of two wheels for their holidays next year. The report has found that cycling has become more popular as a part of the activity holiday boom, with many tour operators providing additional activities alongside cycling. This could see a rise in the number of people holidaying to cycling hotspots such as America and Amsterdam, as shown in this article.

Another top trend prediction for 2015 is the rise in peer-to-peer dining opportunities in Europe. Emerald Waterways has been offering guests this opportunity as a part of the EmeraldPLUS experience where guests can dine with a local Slovakian family during their time in Bratislava. The World Travel Market has predicted that this type of peer-to-peer dining will grow increasingly popular in 2015, with more and more travellers booking such experiences in Europe.

Image Credit: Houang Stephane (

This content was written by Angela Sloan. Please feel free to visit my Google+ Profile to read more stories.
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